Craft & Feedback
The Cold Open Test: What Actually Happens in the First Thirty Seconds of Your Tape
We asked scouts across music, film, and live performance one uncomfortable question: what do you do in the first half-minute of a submission? Their answers were blunt, consistent, and mostly about the parts of your tape you weren't thinking about. Here's where their attention really goes — and how to spend those thirty seconds wisely without sanding off what makes you you.